How many of your trade show conversations

actually turn into booked sales?

For businesses, sales teams, and speakers who rely on trade shows, we ensure leads are captured, followed up with, and nurtured into real opportunities — instead of disappearing into missed revenue.

Start with a Royal Snapshot™ — your 15-minute strategy call to uncover where you’re losing ROI and how to fix it.

If you’ve ever left a trade show feeling optimistic, only to watch your leads go dark... you're not alone. Most companies lose out on valuable opportunities due to slow or inconsistent follow-up and no clear way to track what happens next.

At Tiara Marketing, we help businesses like yours reconnect, re-engage, and actually convert the interest you sparked on the show floor.

Redefine How You Connect With

Customers Online!

Say hello to Tiara —

your AI assistant that proves

AI = ROI

Click to Discover What’s Working for Others

You did the planning. Your booth was busy. Your session was packed. So why did half the people who said they were interested disappear after the show?

Where are they now?

The truth is, most businesses don’t have a system for consistent pre-show scheduling and post-show follow-up. Without it, interest fades, leads ghost, and revenue slips away.

If your team is putting in the effort to attend trade shows, meet qualified prospects, and represent your brand well—but you're still walking away without the ROI you expected—you're not alone.

That’s why Tiara Marketing combines trade show ROI strategies, 24/7 Voice AI, and full-funnel growth systems to reconnect, re-engage, and actually convert trade show buzz into booked appointments.

Does This Sound Familiar?
5 Common Scenarios & How We Help

Does This Sound Familiar?

5 Common Scenarios & How We Help

1. After the Event, Leads go cold.

"Even a small bump in conversions would make a big difference, but we don’t have a system to make that happen."

How we help: Our Royal Snapshot™ identifies where you're leaking revenue and shows you how to plug the gaps—without hiring more staff.

2. Follow-ups are inconsistent.

"Sales says they followed up, but we have no way to verify or improve it."

How we help: We implement automated lead flows and reporting so every touchpoint is tracked, managed, and optimized.

3. Leads show interest but don’t convert—and get forgotten.

"Our team forgets or gets busy. We just move to the next event."

How we help: Our nurture systems keep warm leads engaged automatically with touchpoints that feel personal and relevant.

4. You can’t tell which efforts actually worked.

"Sales says they followed up, but we have no way to verify or improve it."

How we help: We implement automated lead flows and reporting so every touchpoint is tracked, managed, and optimized.

5. You’re leaving revenue on the table.

"Even a small bump in conversions would make a big difference, but we don’t have a system to make that happen."

How we help: Our Royal Snapshot™ identifies where you're leaking revenue and shows you how to plug the gaps—without hiring more staff.

1. After the Event, Leads go cold.

"Even a small bump in conversions would make a big difference, but we don’t have a system to make that happen."

How we help: Our Royal Snapshot™ identifies where you're leaking revenue and shows you how to plug the gaps—without hiring more staff.

2. Follow-ups are inconsistent.

"Sales says they followed up, but we have no way to verify or improve it."

How we help: We implement automated lead flows and reporting so every touchpoint is tracked, managed, and optimized.

3. Leads show interest but don’t convert—and get forgotten.

"Our team forgets or gets busy. We just move to the next event."

How we help: Our nurture systems keep warm leads engaged automatically with touchpoints that feel personal and relevant.

4. You can’t tell which efforts actually worked.

"Sales says they followed up, but we have no way to verify or improve it."

How we help: We implement automated lead flows and reporting so every touchpoint is tracked, managed, and optimized.

5. You’re leaving revenue on the table.

"Even a small bump in conversions would make a big difference, but we don’t have a system to make that happen."

How we help: Our Royal Snapshot™ identifies where you're leaking revenue and shows you how to plug the gaps—without hiring more staff.

What is the Royal Snapshot?

If your team is putting in the effort to attend trade shows, meet qualified prospects, and represent your brand well

—but you're still walking away without the ROI you expected—you're not alone.

If your team is putting in the effort to attend trade shows, meet qualified prospects, and represent your brand well —but you're still walking away without the ROI you expected—you're not alone.

You'll walk away with:

A clearer picture of what's holding back your ROI
A few simple improvements that could make a big difference
Tailored next steps based on your trade show and sales goals

You'll walk away with:

Most businesses lose ROI because they don’t have a consistent way to capture, follow up, and convert trade show conversations into real opportunities. The Royal Snapshot™ is our first step in fixing that — combining insights + strategy with the foundation for a custom-tailored automation system that works for you.

Take the First Step Toward Smarter Trade Show ROI:

Schedule a quick chat so we can learn more about your business and see how we can help you reach your goals — whether through the Royal Snapshot™. or one of our other tailored programs. No pressure. No hard pitch. Just clarity.

Here's what our customers have to say!

"Working with Kathy and Justin was a pleasure. Their efficient project management kept the campaign on track, and their boundless creativity enhanced the project far beyond our expectations. If you're looking for a team you can trust with your next campaign, Kathy & Justin will deliver."

~ Jonathan B.

Grace Hill Media

"Kathy King’s team was able to develop content for our Homeschool project that not only was creative but consistent with our marketing message and goal."

~ Dawnchelle C.

Eden Digital Group

"Working with Kathy and Justin was a pleasure. Their efficient project management kept the campaign on track, and their boundless creativity enhanced the project far beyond our expectations. If you're looking for a team you can trust with your next campaign, Kathy & Justin will deliver."

~ Olivier M.

Sony Pictures Animation

"Justin gave me an incredible marketing piece, quickly and efficiently. His customer service is as superb as his work."

~ Dr. Letitia S. Wright, D.C.

The Wright Place TV Show

"Kathy King’s team was able to develop content for our Homeschool project that not only was creative but consistent with our marketing message and goal."

~ Shawna H. Maria V.

JC Grace

"I called Kathy and Her team to ask about her services and she was happy to come out to meet with me the very next day even through it was a two-hour plus drive to my office. I was very impressed. Kathy was pleasant and professional, and true-to-her word. The work I needed was done on deadline and ahead of schedule."

~ Dr. Ray Rubio

ABORM

"My experience with Justin King was just as promised. I thought up an idea and he helped me make it happen. He was very courteous and provided prompt service. I was treated kindly and always felt like I could ask for any explanation. I will use them again."

~ Carlos - Pastor

Light and Life Christian Fellowship

"If you are looking for a top notch Creative Director to help you with re-working your old brand or create a dazzling new advertising programs. I highly recommend Justin and his team."